Amelisa Pet & Co
Awards and Recognition:
2024
Company details
CEO/Director’s Name
Amelisa Heng , Kennet Kwek
Designation
Director
Company Address
45,45A, 45B, 47A, 47B,
Jalan Tiara,
Taman Perindustrian SIME UEP,
47600 Subang Jaya, Selangor
45,45A, 45B, 47A, 47B, Jalan Tiara , Taman Perindustrian SIME UEP, 47600 Subang Jaya, Selangor
Website
Amelisa Pet & Co. supplies and distributes premium pet food and treats in Malaysia and Singapore. To fulfil the demand for nutritious and yummy pet food, for years Amelisa has been actively finding a perfect solution for the best meal for furry friends. Every part of Amelisa’s products is carefully formulated, giving the best meal choice to your fur babies, covering the range from treats to main meal.
The Amelisa brand originated in 2020 during the height of the Covid pandemic. Starting with just two staff members the company slowly grew to the current team of twenty employees. The success of the brand is testament to their ability to catch up with the market pace, maintaining top quality assurance for their products and an out of the box marketing and merchant scheme.
As a trusted Malaysian brand, Amelisa Pet & Co. products have obtained both SGS nutrition certification as well as being certified negative in pork DNA test. Amelisa Pet & Co. serves the highest quality of freeze-dried meats for furkids. Hand-picked fresh meats and holistic recipes are carefully used to provide the perfect solution for your pet’s diet. Amelisa Pet & Co. series of products includes Freeze Dried Treat Series, and Creamy Pet Puree. Their current product lines are Rawly Bites, Rawly Meat Pie, Rawly Stick and Rawly Stick Plus, giving your pets a mouthful of awesomeness.
The brand’s customers are pet shops, and pet dog and cat owners who they reach through their merchants who are pet retail shops, ecommerce shops. This strategy has resulted in the brand becoming one of the top Malaysia freeze dried pet food brands, with over 300 merchants and the first award winner for SuperBrands Malaysia Choice 2023. The success of the brand can be attributed to the company’s focus on brand assurance and product quality, which are formulated with all human grade products.
Over the next five to ten years, Amelisa Pet & Co. aims to have over 500 merchants and to export to more countries such as Indonesia and Thailand, seeking to increase their current production and turnover by at least three to five times. Product wise, Amelisa Pet & Co. hopes to add at least two or three more products to their range to increase their market share.
The Amelisa brand originated in 2020 during the height of the Covid pandemic. Starting with just two staff members the company slowly grew to the current team of twenty employees. The success of the brand is testament to their ability to catch up with the market pace, maintaining top quality assurance for their products and an out of the box marketing and merchant scheme.
As a trusted Malaysian brand, Amelisa Pet & Co. products have obtained both SGS nutrition certification as well as being certified negative in pork DNA test. Amelisa Pet & Co. serves the highest quality of freeze-dried meats for furkids. Hand-picked fresh meats and holistic recipes are carefully used to provide the perfect solution for your pet’s diet. Amelisa Pet & Co. series of products includes Freeze Dried Treat Series, and Creamy Pet Puree. Their current product lines are Rawly Bites, Rawly Meat Pie, Rawly Stick and Rawly Stick Plus, giving your pets a mouthful of awesomeness.
The brand’s customers are pet shops, and pet dog and cat owners who they reach through their merchants who are pet retail shops, ecommerce shops. This strategy has resulted in the brand becoming one of the top Malaysia freeze dried pet food brands, with over 300 merchants and the first award winner for SuperBrands Malaysia Choice 2023. The success of the brand can be attributed to the company’s focus on brand assurance and product quality, which are formulated with all human grade products.
Over the next five to ten years, Amelisa Pet & Co. aims to have over 500 merchants and to export to more countries such as Indonesia and Thailand, seeking to increase their current production and turnover by at least three to five times. Product wise, Amelisa Pet & Co. hopes to add at least two or three more products to their range to increase their market share.