MY FLAVOR FOOD SDN BHD
Awards and Recognition:
2025
Company details
CEO/Director’s Name
Tan Gaik Nai
Hon Kok Meng
Designation
Co-Founder
Company Address
No. 15 & 17, Jalan TPK 2/7,
Seksyen 2,
Taman Perindustrian Kinrara,
47100 Puchong,
Selangor Darul Ehsan, Malaysia
No. 15 & 17, Jalan TPK 2/7,
Seksyen 2, Taman Perindustrian Kinrara,
47100 Puchong, Selangor Darul Ehsan, Malaysia
Website
My Flavor Food Sdn. Bhd. is a dynamic Malaysian-based food innovation company, specializing in high-quality food flavouring, food colouring, and edible shimmer solutions for the baking, confectionery, dairy, and beverage industries. Founded with a clear mission to elevate the taste, appearance, and sensory appeal of food, My Flavor prides itself on delivering safe, halal-certified, and consistently reliable products.
Since its inception, My Flavor has developed a robust portfolio of over 400 unique flavour profiles, including regional favourites such as Musang King Durian, Pistachio, Matcha and Pandan Coconut. My Flavor’s signature ranges of gel-based food colouring and oil-based candy colours have become go-to choices for bakers, manufacturers, and home-based entrepreneurs, thanks to their premium quality, vibrant hues, and heat stability.
The company’s rapid growth is powered by a strong R&D pipeline, collaborations with baking academies, and a growing presence through e-commerce platforms and reseller networks. Today, My Flavor is setting its sights on international markets, with strategic expansion into Indonesia and the Middle East already underway.
To fuel future growth, My Flavor is investing in a dedicated R&D and sensory lab for continuous product innovation, participating in in international trade exhibitions and expansion of its digital marketing presence and enhancing automation in production to meet rising demand and maintain consistent quality.
My Flavor’s short-term goal is to increase export volume and optimize production efficiency. In the long term, My Flavor aims to become Southeast Asia’s most trusted and creative homegrown flavour house — one that not only produces quality ingredients but also inspires innovation across the food industry.
My Flavor is a strong contender for the Golden Bull Award due to its forward-thinking innovation, proven scalability, and meaningful contribution to the local food and baking ecosystem. The team’s commitment to quality, creativity, and customer-centric development has allowed it to empower small businesses, elevate regional flavours, and stand out in a competitive market. My Flavor is not just building a brand — it is flavouring and colouring the future.
Since its inception, My Flavor has developed a robust portfolio of over 400 unique flavour profiles, including regional favourites such as Musang King Durian, Pistachio, Matcha and Pandan Coconut. My Flavor’s signature ranges of gel-based food colouring and oil-based candy colours have become go-to choices for bakers, manufacturers, and home-based entrepreneurs, thanks to their premium quality, vibrant hues, and heat stability.
The company’s rapid growth is powered by a strong R&D pipeline, collaborations with baking academies, and a growing presence through e-commerce platforms and reseller networks. Today, My Flavor is setting its sights on international markets, with strategic expansion into Indonesia and the Middle East already underway.
To fuel future growth, My Flavor is investing in a dedicated R&D and sensory lab for continuous product innovation, participating in in international trade exhibitions and expansion of its digital marketing presence and enhancing automation in production to meet rising demand and maintain consistent quality.
My Flavor’s short-term goal is to increase export volume and optimize production efficiency. In the long term, My Flavor aims to become Southeast Asia’s most trusted and creative homegrown flavour house — one that not only produces quality ingredients but also inspires innovation across the food industry.
My Flavor is a strong contender for the Golden Bull Award due to its forward-thinking innovation, proven scalability, and meaningful contribution to the local food and baking ecosystem. The team’s commitment to quality, creativity, and customer-centric development has allowed it to empower small businesses, elevate regional flavours, and stand out in a competitive market. My Flavor is not just building a brand — it is flavouring and colouring the future.