Established in 1945, Tan Boon Ming is a dynamic and diversified company operating in retail, service centre, e-commerce and corporate sales. TBM provides a wide range of products and services to consumers and corporate clients through multiple channels. At TBM, customer service reflects the company’s vision to deliver best-in-class services. TBM is committed to continuous improvement, striving to provide our customers with the best service experience possible. TBM, goes beyond the point of sale to deliver a holistic, customer-focused service experience. By understanding individual needs and providing personalized solutions, TBM ensures every customer feels valued and satisfied. TBM aims to provide a comprehensive range of products and services to individual and corporate clients. Its key strategy is to leverage a multi-channel approach to maximize market reach and deliver a seamless, end-to-end customer experience.

TBM aims to diversify its channel by expanding and optimizing its online and offline platforms to reach various customer segments, including retail shoppers, corporate clients, and digital-savvy users. To strengthen customer service, TBM has adopted a full-service model that supports customers through purchase, maintenance, upgrades, and responsible disposal. TBM aims to provide a smart shopping experience by integrating AI recommendations, competitive pricing and flexible one-stop delivery-installation services. TBM encourages green practices through trade-in programs and e-waste recycling initiatives.

In the short term, TBM plans to strategically expands into new areas to broaden its customer base and enhance market share, positioning it for sustained growth and competitiveness. TBM also aims to fortify its internal processes and developing agile frameworks to effectively navigate the complexities of evolving market dynamics and address emerging challenges.

In the long term, the objective is to develop and launch pioneering initiatives that deliver substantial value to residential and commercial clients, enhancing their living and working experiences through solutions that resonate deeply with their needs and aspirations. The company also seeks to establish strategic partnerships across various industries. By co-creating integrated home and lifestyle solutions, TBM strives to meet the evolving needs of consumers and strengthen its position as a market innovator.

TBM embodies the essence of the Golden Bull Award through its steadfast commitment to innovation, excellence, and a customer-centric approach. The team consistently delivers value through adaptive services and innovative solutions, setting new standards in satisfaction and operations. Strategic growth and cross-industry collaborations position TBM for long-term sustainability and impactful contributions to the market.